In a fascinating peek into the not-so-distant future, Jeff Desjardins, writing on the website Visual Capitalist, takes a by-the-numbers look at how technology is fueling a swiftly shifting media landscape. When, and how, we get information has changed dramatically in just a few years, and if trends count for anything, bigger changes are ahead. As Desjardins puts it:
“Over your lifetime, the consumption of media and entertainment has already changed drastically.
“For Boomers and Gen Xers, the shift has been earth-shattering. Both generations will remember a time before mainstream computing when TV was dominated by the Big Three TV networks (NBC, ABC, and CBS), and newspapers and magazines were the main way to stay in touch with what was happening.
“Even millennials have seen fundamental shifts in consumption of media. After all, they experienced the rise of social media, online news, streaming, and digital video firsthand. Many of them will remember their college getting access to Facebook for the first time, the death of Napster, and the funny sounds their 28.8k modem made as it struggled to successfully download a single image file.”
It’s fair to assume that the coming changes will affect virtually everyone who consumes information. Of course, if you’re reading this, you’re already a little ahead of the game, and you probably know you can read ELEVATOR WORLD on your computer, phone or tablet. Where will you be reading it a couple of years from now?