As we approach the holidays, we are reminded to count our blessings. For most of us, that’s easy to do, because our greatest gifts — friends and family — are with us to enjoy the season. Not everyone, however, is so fortunate. According to figures cited by Sweden-based IKEA, a housewares retailer best known for its do-it-yourself furniture, about three in 10 people spend their holidays away from family. To help illustrate the point, IKEA teamed up with Italian advertising agency stv DDB to create a charming commercial that features … you guessed it: a broken elevator with two strangers trapped inside. A big thank you to industry publication Ad Week for bringing the spot to our attention; watch it here on their website.
Madison, Wisconsin-based writer Doug Moe was visiting Washington, D.C., with his wife recently when he became stuck in their hotel elevator on the way back from fetching Starbucks. Moe wrote a pretty entertaining account of his misadventure for Madison Magazine. Check it out here!
I have to admit, when I first started hearing about the Internet of Things (IoT), I was skeptical about the usefulness of having a thermostat or a refrigerator online. It sounded silly, kind of like the TV commercial in which a teenager walks into the kitchen and begins barking commands at appliances: “Computer, order pizza! Fridge, weather! Trash can, turn on the TV!”
We’re all aware of smart-home technology, so the commercial’s scenario isn’t really all that outlandish. And, being able to remotely operate your thermostat really does offer an advantage over old-school, manual pressing of buttons. But, the area where IoT is perhaps making its biggest splash is in industrial maintenance — specifically, predictive maintenance. With that in mind, buildings.com recently published an article, “Predictive Maintenance: Top 10 Ways IoT is Changing Elevators.” We list them here:
- Monitoring Operating Conditions
- Predictive Maintenance
- Remote Diagnostics and Troubleshooting
- Real-Time Notifications
- Behavioral Insights
- Avoided Downtime
- Increased Product Reliability
- Flexible Communication Standards
- Less Frequent Replacement
- Enabling Better Facilities Management
For details about each point, click, tap or command your phone to take you to the link above.